14 Ways to Repurpose Your Podcast Content

Did you know that I have a degree in marketing? While a lot of the principles of basic marketing are great for bigger companies with marketing budgets and lots of team members, it can be difficult to complete all these ads and other strategies as a solopreneur or a smaller business. That’s why repurposing content is a small business owner’s answer to marketing! This week, episode 15 of Listeners to Leads is about repurposing your podcast content! 

In this episode of Listeners to Leads, I’m sharing the importance of repurposing your content and actionable steps you can take right now to work smarter, not harder when it comes to your content. 

I chat about 14 ways to repurpose your content through these different outlets: 

  • Simple Blog Post
  • Long Form Blog Post
  • Video
  • Infographic
  • Social Media Static Posts – Quotables
  • Social Media Static Posts – General
  • Social Media Audiograms
  • Social Media Videograms
  • Transcript
  • Content Upgrades/Freebies
  • Discussion Questions
  • Shoutout to a guest doing something amazing
  • Additional Live Q&A based on the podcast content
  • Email 

You have enough on your plate as a business owner and podcaster – the last thing you need is to be worrying about writing all new content every day too. 

Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above.

Thank you for listening!

If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me!  And don’t forget to subscribe, rate and review the podcast and tell me your key takeaways!




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