Digital courses are an excellent way to monetize your podcast but are often overlooked. But if you have the right strategy in place and a community that like your content, you can create a digital course using your podcast. This week, episode 93 of Listeners to Leads is about how to monetize a podcast with digital courses!
Jono Petrohilos is the co-founder and director of Fitness Education Online, one of Australia’s largest online course providers for Personal Trainers. He sells over $1,000,000 worth of online courses yearly and has been awarded the Australian Fitness Industry Educator of the Year multiple times. He now also helps other professionals create and sell online courses with his free Facebook Group and Podcast – the Course Creator Community.
In this episode of Listeners to Leads, Jono is sharing the importance of not creating a course too quickly and actionable steps you can take right now to create courses your target audience is actually looking for!
Jono and I also chat about the following:
- The importance of naming your course (and podcast!) in a searchable way.
- How Facebook groups provide an excellent starting point for course creation.
- Using your podcast to build rapport with potential course collaborators.
- Podcasting is not just about the numbers – it’s about the connection you build with your community
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!
Learn more about Listeners to Leads at www.listenerstoleads.com
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